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It addresses limitation of GPS.

Billed as the first in the world, XimLoc offers a SIM-based cell positioning system which can accurately track any cellular devices in both indoor and outdoor locations regardless of OS.

XimLoc is a proprietary technology, which uses information from the cellular network (2G/2.5G/3G/3.5G/4G) to compute the user’s position.

Singapore startup W-LOcate is the innovator behind this productivity tool for workforce management.

XimLoc uses a residential java applet, which was jointly developed with Morpho Cards (Singapore) Pte Ltd, on the SIM card to sniff the network information and send them to XimLoc server, where the location engine computes the most probable location based on its proprietary algorithm.

According to W-Locate co-founde Stevie OOi, XimLoc has been rigorously tested and has been proven to be a practical solution that addresses the limitation of GPS i.e. the inability to track indoor and heavy power consumption.

XimLoc comes with a full-feature web-based dashboard.

XimLoc is currently offered via major SIM card manufacturers (Gemalto, Morpho & BlueFish) to their Global Customers.

XimLoc has already secured 2 major telecommunications companies in Singapore & Thailand to provide location-based services.

W- Locate is also currently in concluding talks with other telcos in Asia, Africa and the Middle East.

W-Locate is also the innovator behind the FIND which is another productivity tool for vehicle fleet management.

FIND combines tracking and telematics technologies with business analytics to empower fleet and assets owners to remotely track, manage and protect their assets.

Most importantly, they can leverage on the business intelligence features in FIND to maximize the productivity of their fleet.

FIND is currently adopted by regional large fleet owners from different industries in the ASEAN region, including Holcim (S) Pte Ltd and Samwoh Corporation Pte Ltd.



Name of the company: W-Locate Pte Ltd
Founder/Founders: Stevie Ooi & Sam Tan
Major Investors: NRF + TNF Ventures
Total funding at hand: S$589K + S$250 (paid-up)
Target fund: TBC
Source of funding: Local
Start of operation: Mid 2011

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